I partner with healthcare organizations, institutions, and businesses to build visual communication that actually works — from brand systems and annual reports to campaigns and publications.
From concept to production-ready delivery — print, digital, motion, and everything in between.
Cohesive design languages that scale across print, digital, OOH, and motion — built to last multiple campaign cycles.
Magazine art direction, annual reports, guidebooks, and institutional publications — full-issue design from concept through prepress.
Patient-facing materials, enrollment campaigns, and 508-compliant content that simplifies complex medical and insurance information.
Integrated print, digital, social, direct mail, and OOH campaigns managed from strategy through production delivery.
Social media animations, Google display ads, explainer videos, and interactive digital publications built in After Effects and Figma.
Production-ready layout systems and template suites that increase efficiency and ensure consistency across large-volume content.
High-stakes design across healthcare, government, and publishing.
Led visual identity and complete annual enrollment campaign design for a Medicare Advantage product from launch through product termination. Five consecutive AEP campaigns across direct mail, OOH, social, digital display, print, and email — managing brand evolution through a major health system merger.
Developed a comprehensive brand environment and communication strategy for a youth-focused healthcare discovery space. Deliverables spanned spatial design planning, large-scale environmental graphics, signage, branded takeaways, and a full communication strategy document.
Independently produced the twice-yearly federal OIG report to Congress for five years — managing the full content and design cycle from editing and organizing supplied copy, sourcing photography, designing covers and all interior layouts, through final print-ready file delivery on a strict federal schedule.
View portfolio →"Good design isn't about making things look beautiful. It's about making complex things make sense — for the people who need them most."
Understanding your audience, goals, and constraints — so every creative decision is grounded in strategy.
Developing a clear visual framework — layout systems, typography, color, and tone — before a single final piece is built.
Production-ready design with scalable templates, organized files, and fast iteration on feedback.
Print-ready files, digital assets, and documentation — everything your team needs to move independently.
Whether you need a senior designer embedded in your team, a strategic partner for a complex publication, or a full campaign system built from the ground up — I'd love to hear about your project.
I work with healthcare organizations, institutions, nonprofits, and businesses that need experienced, production-capable design leadership.